A Bessemer Venture Partners report projects India's digital consumer market to exceed $1 trillion within a decade, driven by widespread smartphone adoption and affordable data. This growth is fueled by a "triple engine" of commerce, content, and consumer discernment. The rise of mobile-first behavior and digital platforms empowers niche brands and reshapes consumer trends, particularly among the post-2001 generation.
from Top Retail News | Latest Retailing & Retail Industry Information and Updates: ET Retail : ETRetail.com https://retail.economictimes.indiatimes.com/news/industry/indias-digital-economy-projected-to-exceed-1-trillion-by-2030-bessemer-report-highlights-mobile-first-trends/122080517
from Top Retail News | Latest Retailing & Retail Industry Information and Updates: ET Retail : ETRetail.com https://retail.economictimes.indiatimes.com/news/industry/indias-digital-economy-projected-to-exceed-1-trillion-by-2030-bessemer-report-highlights-mobile-first-trends/122080517