ASICS is expanding rapidly in India, focusing on tier 2 and 3 cities due to high demand for athleisure. With plans for 120 mono-brand stores by year-end and 200 by 2026, the brand continues to grow both online and offline. The company also emphasizes local production, which has reached 30 per cent in 2024 and is set to increase to 35-40 per cent.
from Top Retail News | Latest Retailing & Retail Industry Information and Updates: ET Retail : ETRetail.com https://retail.economictimes.indiatimes.com/news/apparel-fashion/sportswear/asics-expands-tier-2-and-3-presence-amid-rising-athleisure-demand-to-increase-local-production/114755326
from Top Retail News | Latest Retailing & Retail Industry Information and Updates: ET Retail : ETRetail.com https://retail.economictimes.indiatimes.com/news/apparel-fashion/sportswear/asics-expands-tier-2-and-3-presence-amid-rising-athleisure-demand-to-increase-local-production/114755326