“Don’t look up to me… Just go very, very deep into the customer,” Peyush Bansal at Startup Mahakumbh
Lenskart Co-founder Peyush Bansal stresses the importance of deep customer focus for scaling businesses and lowering customer acquisition costs. He challenges the hype around omnichannel strategies, emphasizing that customers, not channels, are omni, and that the customer experience is paramount whether online or offline.
from Top Retail News | Latest Retailing & Retail Industry Information and Updates: ET Retail : ETRetail.com https://retail.economictimes.indiatimes.com/news/apparel-fashion/accessories/dont-look-up-to-me-just-go-very-very-deep-into-the-customer-peyush-bansal-at-startup-mahakumbh/119976261
from Top Retail News | Latest Retailing & Retail Industry Information and Updates: ET Retail : ETRetail.com https://retail.economictimes.indiatimes.com/news/apparel-fashion/accessories/dont-look-up-to-me-just-go-very-very-deep-into-the-customer-peyush-bansal-at-startup-mahakumbh/119976261