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CORPORATE FRANCHISE BUSINESS OPPORTUNITY IN INDIA

Premium products add to the vibe in Indian homes

Despite sluggish overall sales, India's premium consumer goods market is booming. Premium refrigerators, washing machines, and televisions saw sales increases of up to five percentage points between January and April. Similarly, the ultra-premium smartphone segment surged by 20%. This premiumisation trend is pushing up average selling prices, even as the mass market struggles due to economic pressures.

from Top Retail News | Latest Retailing & Retail Industry Information and Updates: ET Retail : ETRetail.com https://retail.economictimes.indiatimes.com/news/industry/the-rise-of-premium-products-in-indian-homes-amidst-economic-challenges/122240461
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