The court ruled that using the "COX 5001" trademark amounts to "passing off", a term used in intellectual property rights (IPR) law referring to making a false representation that is likely to mislead someone into believing that the goods or services come from another source.
from Top Retail News | Latest Retailing & Retail Industry Information and Updates: ET Retail : ETRetail.com https://retail.economictimes.indiatimes.com/news/food-entertainment/grocery/bombay-high-court-rules-in-favour-of-ab-inbev-in-trademark-case/125970502
from Top Retail News | Latest Retailing & Retail Industry Information and Updates: ET Retail : ETRetail.com https://retail.economictimes.indiatimes.com/news/food-entertainment/grocery/bombay-high-court-rules-in-favour-of-ab-inbev-in-trademark-case/125970502