An ET analysis of eight major retailers-market leader Reliance Retail, Shoppers Stop, Westside, Arvind Fashions, DMart, Spencer's Retail, Pantaloons and Bata-showed that the contribution of e-commerce to overall revenue has seen minuscule improvement since 2021-22 even as online sales continue to increase in absolute terms. By contrast, the Covid-19 pandemic spurred explosive growth, with the share of digital sales in total revenue surging three to four times in 2020-21 and 2021-22.
from Top Retail News | Latest Retailing & Retail Industry Information and Updates: ET Retail : ETRetail.com https://retail.economictimes.indiatimes.com/news/e-commerce/e-tailing/ecommerce-isnt-adding-much-to-retail-incs-cart/131673573
from Top Retail News | Latest Retailing & Retail Industry Information and Updates: ET Retail : ETRetail.com https://retail.economictimes.indiatimes.com/news/e-commerce/e-tailing/ecommerce-isnt-adding-much-to-retail-incs-cart/131673573