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CORPORATE FRANCHISE BUSINESS OPPORTUNITY IN INDIA

Barista teams up with ITC YogaBar to build protein coffee category; targets 10 pc share of beverage portfolio in 2 years

Barista Coffee and YogaBar are joining forces to introduce a unique range of protein coffee in India, designed to cater to the growing trend of functional nutrition. This collaboration aims to transform how consumers view protein, making it an enticing option in cafés. As younger demographics increasingly seek healthier lifestyles, the partnership is also looking to broaden the scope of protein-infused food offerings.

from Top Retail News | Latest Retailing & Retail Industry Information and Updates: ET Retail : ETRetail.com https://retail.economictimes.indiatimes.com/news/food-entertainment/food-services/barista-teams-up-with-itc-yogabar-to-build-protein-coffee-category-targets-10-pc-share-of-beverage-portfolio-in-2-years/133154762
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