The trend mirrors a significant shift in the US, the world's largest diamond consumer market, where lab-grown stones have moved from being a niche alternative to becoming mainstream in engagement jewellery. The growing popularity there, driven by affordability and the ability to buy larger stones for the same budget, offers a glimpse into the potential trajectory of the category in India.
from Top Retail News | Latest Retailing & Retail Industry Information and Updates: ET Retail : ETRetail.com https://retail.economictimes.indiatimes.com/news/apparel-fashion/jewellery/smaller-cities-take-a-big-shine-to-diamonds-grown-in-labs/133310098
from Top Retail News | Latest Retailing & Retail Industry Information and Updates: ET Retail : ETRetail.com https://retail.economictimes.indiatimes.com/news/apparel-fashion/jewellery/smaller-cities-take-a-big-shine-to-diamonds-grown-in-labs/133310098